Defining an identity for your business is as cruicial as giving it a name. A consistent logo and branding theme is the heart of any marketing strategy, and must be as unique and dynamic as the individual who owns it.
Marketing is not just about pretty design and wild creativity. Good marketing is considerate of the target market, engaging to the consumer, and true to the identity of the company. It is also measurable, producing quantifiable results that reveal what's working and what's not.
Graphic Design is the intersection of inate creativity and technical skill. When you hit the sweet spot, the possibilities are endless.
At my core, I am an artist. My creative outlets are acrylic and watercolor painting, clay sculpture, and multi-media crafting. All my christmas gifts are hand-made.
Developed and implemented marketing & communication materials including print collateral, presentations, tradeshow booths, information gathering forms, e-marketing and social media campaigns. Collaborated on over 200 proposals for private and government contracts to date, resulting in more than $115 Million of company-wide work. Recognized as a first choice employee for designing innovative professional presentations and handouts for conferences, tradeshows, and meetings.
Helping small businesses define an identity through branding. Defining a business plan and implementing an appropriate marketing strategy according to service/product, target consumer, and financial/societal goals of the company. Designs logos and themes and apply to all medias, including custom flyers, posters, social media, and websites. Works with business owner to develop unique voice through which to communicate with customers. Assists established marketing business with graphic design work.
Responsible for assisting the overall marketing effort and providing creative support in the creation and analysis of marketing and communication deliverables that support Packard's strategic goals, B2B marketing campaigns and initiatives. Creative deliverables include: landing pages, website graphics, catalogs, print ads, social media, sales flyers, email campaigns, brochures and other visuals.
I try to keep my resume as updated as possible. You can check out the most recent version here.